We create markets that perform

About Us

Ambassador Conferences & Exhibitions LLC (ACEX) was founded in 2016 under the visionary leadership of His Excellency Salem Ahmad Almoosa and Alharith bin Salem Almoosa. With the aim of creating commerce for niche markets, ACEX aims to deliver high-quality and value-driven business and consumer events worldwide.

Our aim is to transform niche markets by bringing professionals (buyers and sellers) together under one banner, nurturing relationships and helping our partners grow their business while maximizing their return on investment. ACEX events aim for a remarkable change for your business. We follow our passion for winning; driven by a clear set of values towards customer centric success, professionalism and highest level of quality.

Our aim to exceed your expectations is only achieved through our most valued asset, our people. We love what we do and empower our people to maximize their potential and celebrate their success. Our core principles are driven by respect, honesty, transparency, open communication, ethical and principled behavior coupled with innovation and results.


Exhibitions & Conferences

ACEX aims at evolving events from simple participation to a whole experiential event for both exhibitors and visitors alike. Our division focuses on bringing niche markets to life within the sectors of Automotive, Education, Business Services, Homes, Real Estate, Recreation and Travel. Whether you’re a veteran exhibitor or a first time participant, at our events you’ll have the unique opportunity to consolidate your market position.


International Trade Show Agency Agreements

Our division for International Trade Show is a specialist sales and marketing force which covers South Asia, Middle East and North Africa. We focus on recruiting trade show or consumer show exhibitors and visitors from these regions, acting as the local partner for exhibition organizers and manage national and international pavilions around the world. ACEX’s division for International Trade Show Agency Agreements enjoys close relations with local and international government departments, trade associations, chambers of commerce, professional institutions and trade and consumer publishers. Attracting international participants in the early years of your trade show is no easy task. The team at International Trade Show Agency Agreements division will help companies achieve outstanding success in markets they chose to operate in.

Managed Events

Organizing and managing an event can be incredibly a resource consuming task if it is not your core competency. ACEX brings brands to life for our clients and audiences through our specialist event management team. From concept to completion, without limiting borders, we tailor your requirements to the event, from award ceremonies and gala dinners, through conferences, b2b meetings and trade fairs.

Events Portfolio


ACEX presents UAE’s first ever Car Exhibition at The Encore at Riverland Dubai, Dubai Parks and Resorts and will focus on a one-stop shop concept for three days. Amazing Auto Deals Exhibition (AADX) will present opportunities to bring together various luxury and mainstream automotive brands and distributors, auto dealers, after-sales parts, private after-sales service centers, car rentals, banks, insurance companies, auctions, online platforms radio, print media and industry associations.

Venue: The Encore at Riverland Dubai, Dubai Parks and Resorts.
Check more https://amazingautodealsexpo.com